Embracing digital opportunities​

The World Congress provided the best chance we had since the pandemic to capture video and photo content at a vibrant face-to-face meeting. The Marketing and Communications team made the most of this opportunity, working with a drone videographer to capture stunning shots of the conference and with a photography team to bank images for our social channels and publications. The team also conducted interviews with the CEO, President and Congress President and Secretary General to serve as a record of the Congress, but also to inspire the next generations of host countries. This content will also be used to populate the new BPS website, which is on track to launch by early 2025, and which the Marcomms team began to tender for suppliers for in 2023.


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